Before the enquiry
- Business and offer clarity
- Trust and proof
- Mobile usability
- Enquiry-path design
Website Enquiry Leakage Audit
Your website may be losing good enquiries before your team ever sees them.
Sionaro checks the complete journey from first visit to successful handoff. You receive an evidence-based score, the five most important gaps and a practical 30-day improvement plan.
Pilot price: £495. Paid after your application is accepted. Delivered within five working days after the required information is received.
The hidden gap
A contact form is not the same as a working enquiry journey.
A prospective customer can reach your website and still disappear. The offer may be unclear, proof may be buried, mobile contact may be awkward, or the enquiry may reach an inbox nobody consistently monitors.
The business itself can be excellent while the online journey quietly makes it harder to choose. This audit checks that journey as one connected process—not just whether the website looks modern.
What the audit checks
Eight areas from first impression to follow-up.
After the customer acts
- Form, call and booking reliability
- Confirmation and response expectations
- Internal handoff and ownership
- Measurement and control
What you receive
A diagnosis you can act on.
01
Score and evidence
- Website Enquiry Leakage Score out of 100
- Weighted findings across all eight areas
- Current enquiry-journey map
- Agreed route-test record
02
Priority findings
- Five evidence-backed leakage points
- Immediate fixes that may not need a rebuild
- Clearly labelled value scenario when reliable data exists
03
Practical next steps
- Prioritised 30-day improvement plan
- Completed scorecard and findings report
- 30-minute findings call
How it works
Five controlled steps.
Apply
Share the business, website and current enquiry process. Suitability is confirmed before payment.
Supply evidence
Complete a questionnaire and provide only the agreed website and process information.
Demonstrate
During a 60-minute call, show the intended customer journey and internal handoff.
Test and analyse
Sionaro reviews desktop and mobile and tests only the agreed contact route.
Then: receive the human-checked report and 30-day plan within five working days after the required information is complete.
A suitable fit
For established service businesses with valuable enquiries.
- Real customers and a genuine operating history
- Enquiries, bookings, calls or quotation requests that matter
- An outdated, confusing or underperforming online journey
- An owner or senior decision-maker available
- Enough factual evidence for a useful review
Not included in the standard audit
- Advertising, lead generation or ongoing SEO
- Complex ecommerce, membership or bespoke software investigation
- Legal, accessibility or cybersecurity certification
- Guaranteed enquiries, rankings, sales or revenue
- Implementation work unless separately scoped and quoted
Important boundaries
Human-checked findings. Honest measurement.
The score is a structured Sionaro decision tool, not an industry benchmark, legal or technical certification, or prediction of future sales. AI may assist research and drafting, but a person checks every client-facing finding.
A live enquiry is submitted only with prior permission. The route, wording, recipient and timing are agreed before testing. Customer information is not required by default; any useful historical examples must be limited and anonymised.
Frequently asked questions
Do you need access to our website account?
Usually not. Public pages can be inspected and internal systems can be demonstrated by screen sharing or client-supplied evidence. Temporary collaborator access is requested only when necessary and agreed.
Does the audit guarantee more enquiries?
No. It identifies observable weaknesses and practical improvements. Demand, competition, pricing, reputation and other factors also affect results.
Is implementation included?
No. The audit provides the diagnosis and plan. Any website or enquiry-system implementation has a separate written scope and quotation.
How quickly is it delivered?
The target is five working days after the questionnaire, evidence and discovery-call requirements are complete.
Find out where the enquiry journey is leaking.
Apply for the £495 pilot audit. Payment is requested only after Sionaro confirms the standard audit is suitable.